Anticipation for Super Bowl LIX in New Orleans is building, especially for the halftime show, headlined by Kendrick Lamar. The rapper, celebrated for his lyrical mastery, returns to the Super Bowl after a guest appearance in 2022. His performance was officially announced in September 2024, alongside a teaser trailer from Apple Music, hinting at a performance featuring Grammy-winning artist SZA.

While excitement among Lamar’s fans is high, reactions to his headlining role are mixed. Some praise him as a rap legend, while others express indifference or disappointment. Criticisms focus on his live performance style, with some questioning his stage presence and energy. Others have voiced discontent about the prevalence of rap at the Super Bowl, calling it “the lowest denominator of music.”

In response to concerns from non-fans, the NFL has included additional performances to celebrate Louisiana’s musical heritage. Jon Batiste will sing the national anthem, and collaborations by Lauren Daigle, Trombone Shorty, and Ledisi will enrich the pre-show with “America the Beautiful” and “Lift Every Voice and Sing.”

One notable absence is Louisiana native Lil Wayne, who was expected by many to headline but expressed his disappointment publicly. Kendrick Lamar’s recent album GNX includes a track, “Wacced Out Murals,” that may allude to Wayne’s letdown.

Lamar’s rivalry with Drake adds another layer of intrigue. The feud, which began in 2013, could come into play during Lamar’s performance, with rumors suggesting he might perform the diss track “Not Like Us.” As the event approaches, the Super Bowl promises to be a spectacle, blending sports, music, and cultural drama.