After 130 years, Aunt Jemima brand will change its name and remove logo from packaging

For 130 years the Aunt Jemima name and logo has been to sell a popular brand of pancake mix and pancake syrup, but Wednesday, Quaker Oats announced they would be changing the name.

“Aunt Jemima’s origins are based on a racial stereotype.”

Quaker Oats, a subsidiary of PepsiCo, owns the breakfast food company acknowledged the brand’s racist origins after renewed backlash.The brand’s origin is based on a character from a minstrel show. More specifically, it was based off the song “Old Aunt Jemima.” The character, Aunt Jemima, was portrayed by a man in blackface as a “mammy.” While Aunt Jemima’s logo has evolved over time to be “appropriate and respectful,” it has always been based on Nancy Green. Green was born into slavery. She was hired to be the face of the brand and traveled the country promoting the breakfast company.“We recognize Aunt Jemima’s origins are based on a racial stereotype,” Kristin Kroepfl, vice president and chief marketing officer of Quaker Foods North America, said in a press release obtained by NBC News. “As we work to make progress toward racial equality through several initiatives, we also must take a hard look at our portfolio of brands and ensure they reflect our values and meet our consumers’ expectations.”https://youtu.be/3ipamH6EEwI

Related Posts

THE SECRET SEX APPEAL OF OLDER WOMEN!

 

The Incredible Change: From a Small Troublemaker to a Funny Movie Star!

The Incredible Change: From a Small Troublemaker to a Funny Movie Star!

In the busy streets of Brooklyn, a famous person was born – Mickey Rooney, the powerhouse of American entertainment. Since he was very young, he was drawn…

I highly doubt that the post will be read carefully or shared, but I will still make it.

I highly doubt that the post will be read carefully or shared, but I will still make it.

The Critical Importance of Bees and Urgent Call to Action Despite doubts about its reach, this post is crucial. While it lacks the appeal of cute animals,…

WOMAN IN A SWIMSUIT

  A woman in a swimsuit exudes confidence, embracing her body and age with pride. She inspires others to love themselves, proving that beauty is timeless and…

Demi Moore Offers Health Update on Ex-Husband Bruce Willis Amid Dementia Battle: ‘He Is Stable’

Demi Moore Offers Health Update on Ex-Husband Bruce Willis Amid Dementia Battle: ‘He Is Stable’

mi Moore has offered further insight into her ex-husband Bruce Willis’ battle with frontotemporal dementia. Moore, 61, spoke candidly about Bruce, 69, at the 2024 Hamptons International Film Festival on…

My Husband Didn’t Save Me Any Food for Dinner While I Was Feeding Our Newborn Son

My Husband Didn’t Save Me Any Food for Dinner While I Was Feeding Our Newborn Son

My Husband Didn’t Save Me Any Food for Dinner While I Was Feeding Our Newborn Son Five weeks ago, my world changed in the most beautiful and…

Leave a Reply

Your email address will not be published. Required fields are marked *